September 20, 2022

How to Create a Social Media Calendar: A Step-by-Step Guide

A social media calendar is a planning tool that details the schedule of all your social media posts, ideally prepared for month-long posting. Check out our step-by-step guide to creating your own social media calendar.
December 1, 2021

6 Actionable Tips for Building Effective Landing Pages

Designing landing pages for conversion is just as important as crafting a relevant campaign. Here are 6 actionable tips to build effective landing pages.
May 1, 2019

How to Use Social Proof In Your Marketing

Whenever we are uncertain of making a decision, we follow other people assuming that they're doing the right thing. Let's dive further on how to use social proof in your marketing.
January 7, 2019

[Podcast] MM010: How Long Should Your Blog Post Be?

In episode #10 of the Marketing Mantra podcast, Sandeep Mallya answers the all-important question—How long should your blog post be? Plus, he also reveals a tool that can help you arrive at the right word count for a blog post for any topic.
August 4, 2017

19 iOS Apps for Visual Content Creation on the Go

Mobile apps have made the process of content creation easier by turning our smartphones into all-in-one production studios, allowing marketers to create high-quality content. Here's a list of 19 amazingly useful iOS apps for marketing professionals to create high-quality content.
September 29, 2016

7 Must Have WordPress Plugins That Will Get You More Traffic Instantly

WordPress powers 25% of all websites in the world. Its immense popularity is not just because it’s so easy to use, but because it offers a […]
September 28, 2016

The Big Impact of Small Businesses [Infographic]

The value and role of small businesses to our economy is enormous. According to Entrepreneur, there are between 25 million and 27 million small businesses in the U.S. that account for […]
August 4, 2016

Measuring Content Marketing ROI: A Practical Guide

When it comes to implementing content marketing, majority of the companies have a plan to make it a part of their overall business strategy. But when […]
April 5, 2016

10 Quick Tips on How to Create Content That’s 10X Better Than Your Competitors

If your niche has several competitors, then you need to ensure that your content ranks well in search engines and creates enough social media buzz in […]